For management staff, finding ways to refresh motivation and strengthen team bonds, especially among senior employees, becomes crucial. One solution is incentive travel, also known as motivational tourism. It is a form of reward that not only supports mental health but also strengthens the sense of belonging to the company.
Incentive travel consists of trips organized by companies for their employees or business partners. Their purpose is to reward achievements, motivate further effort, and build relationships. These trips can take various forms: from exclusive stays in spa hotels, through outdoor activities, to foreign travels to unique places.
The pioneer of incentive travel was the American entrepreneur Harry D. Weese, who in the 1920s introduced the idea of rewarding top employees with trips. His company, National Cash Register Company (NCR), organized the first incentive trips for its employees as a reward for sales achievements.
This concept quickly gained popularity and over time spread to other countries, becoming an important element of motivational strategies and employer branding.
Although incentive and team-building trips may seem similar, their goals and nature are quite different. Team-building trips focus on building relationships within the team through shared fun and group activities. Incentive travel, on the other hand, is a reward for specific achievements, e.g., fulfilling ambitious sales targets or innovative projects.
During such trips, it is essential to provide participants with luxurious conditions, personalized attractions, and opportunities for relaxation. This is what distinguishes them from standard corporate events – exclusivity and attention to detail matter here.
Investment in incentive travel brings many benefits for the company and employees. Participants feel appreciated, which translates into greater engagement at work. Attractive rewards support the bond between employee and company, reducing the risk of turnover. Shared experiences build positive relationships among participants, which positively affects teamwork. Organizing such trips shows that the company cares for its employees and partners, supporting employer branding. Thus, an incentive trip is not only beneficial for the employee but, in the long term, primarily for the company.
Does the HR department need to plan incentive trips for its employees to distant countries? Not necessarily. Especially since Poland has a modern accommodation base and natural beauty comparable to any other country. Therefore, sometimes an incentive trip can be realized nearby, changing the setting from glass walls and hours-long traffic jams to the beautiful Bolimowski Landscape Park, which surrounds the Santa Natura Resort & Spa with dense greenery. This place, in turn, is a blend of nature and luxury. Therefore, you can offer employees pure nature combined with high-quality services, elegant rooms, and excellent food and slow-style breakfasts.
Santa Natura also offers a unique wellness zone: vitality pool and saunas, an Estonian sauna house, a natural bathing pond, and an exclusive spa. Treatments using professional Yonelle Medesthetic and MedEstelle cosmetics are a true feast for body and soul.
Bolimowski Landscape Park offers a wealth of sensory experiences. Hiking, running, cycling, forest bathing, or kayaking on the Rewka River will delight those who value contact with nature.
Santa Natura is also located close to places like Fryderyk Chopin's Birthplace in Żelazowa Wola, Romantic Arkadia Park, Palace and Park in Nieborów, Europe's deepest diving pool Deepspot, Driveland Poland race track, or Suntago Water Park – Water World. Thanks to this, choosing the hotel as a central point makes it easy to tailor attractions to the preferences of a given employee – which is extremely important in organizing incentive travel.
Incentive travel is an interesting way to appreciate employees for their achievements. These trips stand out for their exclusivity, personalization, and attention to detail, making them more than just a form of integration – they are a reward that builds loyalty and increases motivation. Santa Natura Resort & Spa, located in the surroundings of Bolimowski Landscape Park, combines luxury, nature, and a wide range of attractions both on-site and nearby. Thanks to this, it becomes an excellent choice for organizing incentive travel, offering unforgettable experiences that participants will remember for a long time while bringing tangible benefits to the company.